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Selling is the Bedrock upon which every Fortune is Built

Selling is a vital skill, if you want a successful salon business.   It is literally the bedrock upon which every fortune is built.  Whatever you do to make yourself prosperous will involve selling:  selling ideas to your team, teaching your team to sell, selling your skills, selling your products, selling your ideas.  You cannot make money without selling – …

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Get Right People…Keep Right People…

My Top 10 Tips to make sure you GET THE RIGHT PEOPLE and KEEP THE RIGHT PEOPLE. 1. Know exactly what it is you want done and who you want to do it.   2. Be very clear about what you want them to do for you and how much you will pay and what guidelines you will give them. …

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What is Profit and why is it important?

Profit is a very important concept for any beauty business. Profit is the financial return or reward that salons/ spas or  entrepreneurs aim to achieve to reflect the risk that they take. Given the most entrepreneurs invest in order to make a return, the profit earned by a business can be used to measure the success of that investment. Profit …

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Get your team emotionally involved!

As a salon owner, you manage people.  People who are paid to do a job.  But, if it is ‘just a job’ to them, you’ll never get their best.  If they come to work looking to clock in and clock off and do as little as they can get away with in between, then you’re doomed to failure.  On the …

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Getting a good reception

This is a time to be prudent with your marketing and advertising spend. If you are investing in expensive advertising, then make sure that every enquiry generated is converted to a booking. Know your Brochure Everyone who works on reception must have a very good understanding of all salon services, what is involved in each treatment and what products are …

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What’s in it for them?

We all want to win. Running a business, at work, winning is good and we don’t like to lose. Nobody sets out to be a loser when working with clients in a salon. But, we don’t tend to think that if we are going to win then someone else has to  lose. But, it doesn’t have to be that way. …

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