Beauty Business Success Blueprint


If you have your own beauty business or you are planning to start one, this is the course for you. This online course will show you what is necessary to achieve success and make a profit in the beauty industry. The point is to achieve success and improve your work/life balance. This online course will help you specify your business’ goals and show you ways to reach them. You will learn what is important in each beauty area and how to apply this knowledge to life.

SKU: BBSC01 Category:


Struggling to attract enough clients in to your hair/beauty salon?

Exhausted, over-worked and fed up of dealing with staff issues?

Ever wondered if the stress of your own salon is really worth it?

You know that if you could just make sure all of your columns were full – all of your chairs and treatment rooms were booked to the max – you’d be laughing. But you’re so busy cutting hair or giving treatments that you don’t have time to fix the problems in your salon.

Maybe you’ve been searching for a way to bring in more clients, but the people who come through the door are booking with you, leaving your other stylists or therapists under-used?

About Me

I’m Liz McKeon, and I understand exactly how you feel. Years ago I ran my own successful beauty business, and now I help the owners and managers of hairdressing salons, beauty salons and spas to take control of their businesses and increase their profits.

I work with them to make improvements in every area of their business so that they can have the life they dreamed of when they started out.


What would a successful salon look like?

Imagine how different it would be for you if all of your stylists and therapists were booked up all day and your treatment rooms were full of paying clients for 40 hours each week.

And what if your retail product sales increased too?

What difference would that make to your profits and your life?


Discover your perfect work-life balance

If your salon was turning a healthy profit, with happy staff and satisfied clients, how would that change things for you? Could you cut down on all those hours you’re working and get your life back?

Grab the opportunity to work with Liz

The truth is, people spend thousands of pounds on working with me through my workshops and coaching programmes. But I can only help a limited number of people this way, and I know that there are thousands of salon owners who are suffering and need to find a way to make their businesses work.

80% of businesses fail within the first five years. In fact, our industry has the second highest failure rate of all sectors. And yet, a lot of the time, with the right advice, these businesses could’ve been turned around.

So with that in mind, I’ve created my most accessible course yet…

Beauty Business Success Blueprint

Instead of spending €10,000 to work with me – as many of my 1:1 clients do – you can access everything I teach in my workshops and training courses within the Beauty Business Success Blueprint course – and you only need to invest €350 to reap the benefits.

When I re-launch this Beauty Business Success Blueprint course in a few weeks’ time, I know that it’s going to be snapped up by ambitious beauty salon owners who want to know how they can give their salon a much needed boost.

But as someone who’s already been in touch with me, I wanted to give you the opportunity to get your hands on it first, for a one-off payment of €350.

The techniques I teach in this online course will help you understand how to get your clients coming back again and again. If you had 100 clients in your salon last week and you could make sure that everyone of them made another booking, what difference would that make to your business?

And what if every single one of those 100 clients had spent an extra €10 with you? How much would that give you? You can learn how to make that happen. Multiply that extra €1,000 by 52 weeks, and you’ll see that this course more than pays for itself. Not only that, but it can transform your life. make sure that you have all the information you need to increase your retail sales, I’m also going to throw in my 10 Steps to Retail Sales 2 CD Box Set, currently selling at €45, completely free of charge.

Retail sales can generate a LIMITLESS source of income for your salon. I have a proven track record of achieving 70% of my salon’s turnover from retail, and in this training course I teach you and your team that simple ten-step proces

“During January our Sales figures jumped up by 24% and all the girls beat their Targets, in February our Figures jumped by an additional 29% again all of us beating our targets. In total over 2 months that is a 53% increase in Sales !!! So in a nut shell – all is BRILLIANT. Thank you so much!Rhona, Salon Owner

What’s the catch?


There is no catch – in fact if you like to take things at your own pace and make changes in your own time, then this course is perfect for you.

As long as you can spare at least an hour each week to work through the course you’ll be able to reap the rewards sooner rather than later.


What you get with the Beauty Success Blueprint


Six highly educational modules, packed with actionable knowledge, delivered in well over ten hours of easy-to-learn video format.


Downloadable worksheets to print off and fill in as you go along, helping you plan so that you know what steps you need to take next.


Totally unlimited lifetime access to the all BBSB course materials in my easy to use online member’s area. Membership never expires!

Note: I suggest you take six months to complete the course, but you can go as fast or slow as you want to.

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You can get all of this for only €350!

Even implementing just a small number of the things I suggest should result in big changes for you and your salon, and the increase in profits will easily cover the investment you’re making in this unique course.

“I always look forward to working through your modules, there are commands and rules for every salon owner or manager on how to run a successful business. When you visited my salon earlier this year you instantly identified key areas for improvement and highlighted the potential that could be achieved. Liz, you are the beauty industry expert and I highly recommend you to all salon owners. Looking forward to working on further Business Blueprint modules already”Tejinder Ghag, Tej & Co

What my clients say about me

“The Beauty Business Success Blueprint is INVALUABLE”John Fegan, Saint Saviour
“Thank you Liz, it was wonderful to listen to your talk and to meet you. I implemented several of your suggestions and … ALL my clients yesterday bought a product which I made for them! I am so pleased I came along and can’t thank you enough!!”Cathy Fernie, Holistic Bliss

“Hi Liz, Hope all is well! I was up in Dublin with you 2 weeks ago at the retail workshop. Just checking in to let you know how week one went. I’m amazed how easy it was. My average retail income for a week would be between €30 and €50 and last week it was €292. Wow! I’m so grateful for your help and a very happy customer.”
Aoife Greany, All About You

Course Summary

As you work through the course, you’ll cover:

Business Basics

Take the fear factor out of running a business and create a simple, highly effective business plan

Customer Service

Make sure you’re serving your clients well so they come back again and again.

Attracting Good Staff

How to recruit talented, hard working members of staff and keep them.

Leadership Skills

How to lead your team so that they want to help you grow faster and really take your salon business to the next level.

Marketing Essentials

How to sell more products, get more of your clients re-booking, and get the phone ringing with tonnes of new clients.

Maximum Success

Learning to pay attention to the critical key details that make your beauty business stand out from the competition.

How long will it take to make a difference?

There are some areas where you can put my advice into practice and see results straight away, and there are other suggestions that take a little time to make a difference.

Typically, after the course, you’ll feel more in control of your business, you’ll have a happier, more productive workforce, you’ll have high quality professionals assisting you and you’ll benefit from increased profits, less stress and a happiness-inducing work-life balance.

Are you ready to transform your salon?

Don’t put this off a moment longer. You deserve to make a success of your salon, and the best time to invest in transforming your business is right now. Get a head start on your competition and invest in the Beauty Business Success Blueprint TODAY.

Here’s to your future success!

Warmest regards

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